6 Ways to Attract Digital 💻 Nomads to Your Scottsdale Airbnb

The Scottsdale Airbnb market has exploded in recent years, and competition is now fiercer than ever to attract guests to your Airbnb, even in unassuming places like Scottsdale. What makes the perfect Airbnb, and how do you achieve it, in order to get people to stay at your place?

When it comes to digital nomads, there are a few things you need to check off the list. From a solid internet connection to the comforts of home and a great, convenient location, these are just some of the things you need to offer if you want to stand out to Airbnb-ers.

Creating an Airbnb where your guests will feel welcome and comfortable is all about thinking about what their needs are. If you’re targeting digital nomads, then what you want to do is highlight the features that they will find appealing.

Think about what a digital nomad is, what they do, and what they need. They travel a lot, so it’s important for their accommodation to be comfortable. They’re working on the go, so tech is an integral part of their lives and their experience. That’s something you know you need to provide.

They probably want to be close to where the action is in order to have quick and easy access to bars, restaurants, museums, entertainment – everything Scottsdale has to offer. So, you probably don’t want to be too far away from the city. Some areas that come time mind… Old Town Scottsdale, Tempe Town Lake. Downtown Phoenix, Biltmore area, and others…

Other than that, it’s a matter of making any Airbnb guest comfortable. Offer some convenient features, ensure that they’re comfortable, that they have easy access to entertainment, and that they’re not missing anything. Create an experience that is effortless.

1. Offer a central location

When you’re a digital nomad, location is everything. You travel from place to place, looking for the ideal location to hunker down and do some work, while still making the most of the country and the experience. Because of that, most people will be looking for a location that fulfills as many of these needs as possible.

Practically speaking, a central location is going to be much more desirable, so if your Airbnb is conveniently located, highlight that. Proximity to the city center usually puts you close to major transportation route, local businesses, and entertainment.

Your guests will be close to co-working spaces and cafes, if that’s their preferred work location, but they will also be able to enjoy the local nightlife with minimal effort. That’s an extremely valuable feature people will be willing to pay extra for.

2. Make them feel safe

The other thing your guests are interested in? Their physical safety. When you’re always on the go, you find yourself in a lot of unfamiliar places, so it makes sense that when looking for a place to stay, you want it to be safe.

Location plays a big part of that, but so do the safety measures you can take yourself, for the peace of mind of your guests. Tech has come a long way, so you can invest a relatively low amount upfront in order to upgrade the security of your Airbnb.

A smart doorbell enables your guests to check on whoever’s at the door before they have to open the door for strangers. Smart cameras can also put at your disposal a 24/7 live feed of the front of your home, your windows, etc. in order to make it easy to keep an eye on.

A lot of Airbnb owners go one step further and install a keypad system to unlock the door. That ensures that lost or stolen keys are never a problem, the door locks automatically, and the code can be changed as many times as it needs to be, especially in between guests.

3. Look after their comfort

What a lot of these guests are looking for is the momentary comfort of home in their travels, so that’s something you need to prioritize. Think about the things that make your space homey and try to replicate that for your guests.

Start with a really comfortable, high-quality mattress and some great, high threat count sheets. A good night’s sleep is often the most important part of people’s experience in hotels and Airbnb’s.

Try to anticipate needs such as everyday habits – make sure you have options available in the kitchen for tea or coffee, have some snacks ready, and put the numbers for the best takeout places somewhere easy to spot. You aren’t just offering a place to stay; you’re creating an experience.

4. Offer them an office space

If there’s one thing that’s extremely important for digital nomads, it’s their workspace. As a remote worker, you have the luxury of freedom and flexibility, so you can work from anywhere, but that somewhere better be adequate and comfortable. Even if they’re only around for a little while, your guests will crave that separation between work and personal life, so working from the bedroom is not ideal.

A dedicated office space will win you valuable points with this crowd, so that’s something you should play up in your home tour and Airbnb posting online. It doesn’t have to be fancy or expensive, all they really need is to have a separate space, with a desk and a comfortable chair, and preferably with natural light.

Just think of what they might need for work. A place to put their laptop, plenty of outlets, and a quiet, neutral space away from everything else, just in case they need to have Zoom calls. Think of details, like providing a few different chargers, as well as travel adaptors. You never know where your guests are traveling from and there’s nothing more annoying than not being able to plug in your electronics.

5. Make sure they have flawless internet

Obviously, what every digital nomad will be looking for is Wi-Fi. Digital nomads rely on it heavily, because it’s what makes their lifestyle possible. That means this is one of the features you need to highlight, and make sure that is working flawlessly for all their needs.

The best thing you can do is set up a fiber internet connection, because that tends to be the most reliable, as well as being the fastest available on the market. That will ensure that your guests can always get work done or contact loved ones, no matter the time of day or the weather conditions.

That’s one feature they will be willing to pay more for, so if you’re going to invest in one thing, make it this one.

6. Include unique extras

If you really want to go the extra mile, you can even have a selection of devices available for your guests. Let’s say their personal laptop has a problem – it would be so helpful to have a back-up device available and ready to use. The same goes for a camera, for example. Extra devices to have on hand are always a safe bet.

And if we’re talking about extras that no one else has, you might want to think about including an Amazon Echo and smart speakers. A lot of homeowners have their houses equipped with this technology, and your guests will appreciate it. It can go a long way for entertainment, and everyone can use Alexa to tell them about the weather, the traffic report, or cool spots around town.

Final thoughts

Being a perfect host isn’t easy, but it’s all about being considerate and attentive to people’s needs. In a way, you need to anticipate what your Airbnb-ers are looking for. If you’re targeting digital nomads, then it’s going to be all about offering a stable, comfortable, home-y experience, albeit a short-term one.

Think about what your guests might need, and then create the ideal experience in your home. From ensuring that they feel safe to putting technology at their disposal, these are features that digital nomads are looking for when they’re making pitstops. And why not make sure they’re stopping in Scottsdale?

Article by Teresa Bennett

Teresa Bennett is a passionate writer and reader. She is fascinated by all thing’s real estate, travel, and health. She lives with her two cats and a dog in a small menagerie.